Appreciation, Recognition and Encouragement = ARE My summary of Lee Cockerell’s book “Creating Magic” continues with perhaps my favourite strategy from his work; “Burn the free fuel”. As Lee

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‘Great leaders are always in learning mode. Can you always know everything? No. Can you always learn more? Of course you can. That’s your job.’ Great leaders are always in

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Even well-trained people in a great environment can’t create magic if they don’t have sound processes for getting the work done right. Every business is run by processes. In my

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“You can’t fire your children; you have to develop them!” Lee Cockerell suggests that leader’s should apply this wisdom to their employees, as, like any good parents, good leaders prepare

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“Most people think of a brand in terms of a product or a logo, but I soon discovered that in reality, your people are your brand. No matter how good

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“There are only two kinds of decisions in life; those that are reversible and those that aren’t”   We’re continuing our exploration of Lee Cockerell’s leadership principles, learnt and embedded

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